Master the Art of Business on January 24 Edition of Economic Perspectives
Posted by Hopeton on January 23, 2011
Are MBA programs a waste of time and money? This is the claim made by Josh Kaufman, author of The Personal MBA: Master the Art of Business. Kaufman is the guest on the January 24 edition of Economic Perspectives, 5:30 p.m. on KAZI 88.7 FM. Listen live online at kazifm.org.
Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more.
True leaders aren’t made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.
Kaufman is an independent business educator who helps people develop their business skills, start new ventures, and get ahead in their fields. Before creating PersonalMBA.com, he worked for Procter & Gamble, where he launched new products and developed P&G’s global online analytics strategy.